Rancher, cowboy and family man, Todd McCartney, manages the family’s cow-calf operation alongside his wife, Marianne, and their 5 children. Located in the rugged rangeland near Throckmorton, Texas, their cowherd is Red Angus based and their ranch horse program’s roots trace back to the infancy of the American Quarter Horse Association. Although Todd keeps their day-to-day ranch work close to western tradition, he implements cutting edge practices that keep the outfit “punchy yet progressive… to remain profitable.” Despite his sunrise to dark-thirty duties at home, Todd cracks out a few times a year to share with national audiences the techniques and benefits of effective stockmanship, good stewardship and the western way of life.
Naturally, Greeley Hat Works fits Todd’s life and his head – perfectly. “I wear a beaver lid every day. I don’t own a cap. My hat is a tool, yet it’s part of me. It represents my life, my work and my heritage. Naturally, I need a realy good’n. I’ve discovered that Greeley’s 100% beavers out-last, out-perform, and out-everything any lid I’ve owned. No foolin’. And just like good ranch horses, these “Trent Johnsons” get better every day you work ‘em. And the more you work ‘em, the better they look. So when you pull one of these Greeleys down, you know you’re wearing something special. And… so does everyone else.”