#HATitude® 101: Hat Shape

Choosing a shape for your stock or custom hat can be daunting if you’re not sure what you like. If this is your first time choosing which shape you’d like to have, just remember, these are our most popular hat shapes and any face shape will look great underneath these hats.

Once you know your favorite shape, starting and building your collection will be fun. 

The first two styles are our most popular amongst our western customers. The rest of the shapes depend on the look you’re going for, which you can see below. We have some daytime/fedora variations as well as variations that add a little #HATitude® to a “cowboy hat.”


Cattleman New Quarter Horse


Hand Telescope

Open Road

Pinch Front

RCA Brick Top



  1. Pete Deal on June 19, 2020 at 8:43 am

    Is there a photo of the “Johnson County” hat shape?

    • Madison Cleo on June 23, 2020 at 9:52 am

      Not at this time. It’s got a similar feel to a Stetson Open Road.

  2. William Mabus on November 2, 2020 at 7:13 pm

    How about a picture of the big guy hat shape?

    • Madison Cleo on November 3, 2020 at 9:04 am

      Hey William, thanks for asking. We don’t have a photo of this hat shape right now, but if you want to reach out via the contact form on this website, we’ll be happy to send over a photo.

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